Elevating Perspectives From The Next Generation

Writing, studying and collaboration student friends in university lounge for a group project, teamwork and planning schedule. Young women relax with coffee and brainstorming ideas and time management.

About Us

Next Gen Insights, developed by the Walton Family Foundation, uplifts youth perspectives to spur innovative solutions to today’s biggest challenges.

Through research-backed insights and data, Next Gen Insights provides a glimpse into the priorities, behaviors and sentiments of the next generation. It also houses one of the largest and most comprehensive national research panels tracking the attitudes of Gen Z over time.

What We Are Here To Do

Our future depends on how Gen Z and subsequent generations are prepared to learn, grow and lead purposeful lives. The decisions made today will have long-term consequences for future generations. They deserve to have a say.

By listening to their needs, we can advance lasting solutions that help today’s — and tomorrow’s — youth thrive.

Wide Angle View Of High School Students Sitting At Desks In Classroom Using Laptops